Information we collect
When you visit our website (famology.us) or shop with us online, we collect information about you and/or your use of those websites. This information falls into three categories: Customer Information, Usage Data and IP Address Details. Depending on the category, the information may be considered to be personally identifiable information.
Customer information is information you explicitly provide to us when you make an online purchase or you sign up to receive our newsletters, including your:
- Email address
- Shipping and billing addresses
- Payment details
Customer Information can usually be used to identify you.
Usage Data is general information about how you interact with our web pages and web sites, such as:
- Pages you visited on our web sites
- How you came to the website (e.g. via our newsletter or an advertisement)
- Which particular buttons or links on the site you clicked
- Whether you have been to the site before
Usage Data is collected using cookies (or similar technologies) placed by us and by third parties (see ‘Who the information is shared with’ below). Cookies are small pieces of data that a website sets in your browser, and which may assign an anonymous identifier to you. Usage Data is not ordinarily considered personally identifiable information.
Whenever you use our websites, or any other website, the computer on which the web pages are stored (the Web server) needs to know the network address of your computer so that it can send the requested web pages to your Internet browser. The unique network address associated with your computer is called its "IP address" and is sent automatically each time you access any Internet site. From a computer's IP address, it is possible to determine the general geographic location of that computer but not the specific user. We do not keep a long term record of the IP addresses from which you access our site except where you have specifically provided us with information about yourself. for example, when you make a purchase, we may record your IP address for security purposes.
How we use the collected information
We use your Customer Information for processing and filling orders placed by you, directly marketing our products, delivering our newsletters to your mailbox, and other activities involved in the day-to-day business operations of Famology.
Famology uses the latest 128-bit SSL (secure sockets layer) encryption technology to protect your Customer Information when you purchase from our online store.
Usage Data IP Address
We use Usage Data to assist us in understanding the online behavior of our customers, which helps us to focus our marketing activities and improve the service we provide on our websites.
Using web analytics services on our web sites enables us to measure, collect, analyze and report on Usage Data for the purposes of understanding and optimizing customers’ experiences on our web sites.
Geographical location information contained in the Usage Data allows us to tailor your experience on our web sites by displaying different content based on your location, such as local currency and pricing, local advertising offers, and content in your preferred language.
Who we share the information with
We share Usage Data with a number of other parties for a range of purposes, including to:
- Handle payments securely
- Distribute direct marketing materials from Famology
- Connect to social networks
- Pay commission to our affiliates
- Target advertising by sending your Usage Data to our advertising partners
Usage Data is either collected directly by or disclosed to third parties during the course of a session on our website, or during advertising or marketing campaigns.
We only share Customer Information with providers directly involved with online transactions, or when you have opted in to receive direct marketing material.
Your say and how to ‘opt out’
You can contact us to request access to your Customer Information, and any other personal information about you that we may collect. We will respond to your request within a reasonable period and provide you with access, except in certain limited circumstances. You can ask us to correct any personal information that is not accurate, up-to-date, complete, and relevant or is misleading, and we will change it where reasonable to do so.
For further information about access and correction, or if you have any complaints or concerns about how we manage your Customer Information or Usage Data, please contact us at the details provided below.
If you no longer wish us to use your Customer Information, Usage Data or IP Address Details for certain purposes, you can do any or all of the following:
- Opt out of receiving online communications from us by clicking the ‘unsubscribe’ link at the bottom of the newsletter, advertisement or other communication (as applicable)
- Delete existing cookies from your web browser and/or disable cookies on your computer and/or other devices (as appropriate).
- Alter your ad preference settings in each of Google and Facebook, and on the platforms of other providers, if you have access to do so
If you do opt out of receiving communications directly from us, we will no longer use your information for those purposes. If you disable cookies in your web browser, or delete existing cookies, our web sites may not work properly and your experience with our web sites will be less personalized and may make your shopping experience less enjoyable. Deleting existing cookies from your web browser may also cause it to lose recorded information for other web sites, such as previously used usernames and passwords.
Your withdrawal of consent for us to use your information for certain purposes may mean that we can no longer provide our services to you. For example, many of the services of the other providers referred to above are integral to our online sales model, and any refusal to disclose Customer Information is likely to prevent us from being able to complete online transactions with you.